Collections & consultations
People see what is actually in your case, understand the metal and the making, and ask about a custom piece or a repair — before they come in.
What your customers need to do
Site structure
There is no concept demo for this industry yet. This is the structure we would start from — your pages, services and words replace it.
What we build · Jewellers
Your own photos of your own pieces, grouped the way you sell them — with the metal and stones as you confirm them.
How a commission goes, what a repair needs from the customer and when to expect a call back — before anyone leaves a ring with you.
Walk-in hours, appointment times, the address and how to get in — a buzzer, a second floor, a door on the side street.
Collections
Each category gets a card with a photo of your own pieces. The frames below wait for yours.
Rings and bands, with the metal and stones as you confirm them.
Chains, hoops and pendants people come back for.
Past commissions, shown with the client’s permission.
Heirloom stones reset, older pieces restored — described honestly.
The request form
Enough to know whether it is a commission, a repair or a resize — before the first appointment.
Example only. On your site it sends a request — not an appointment, an estimate or a price.
Platforms
We link your site to them and make each step clearer. We don’t rebuild them, and nothing here implies a partnership with any provider.
Québec
Under Canada’s Precious Metals Marking Act, marking gold, silver, platinum or palladium is optional — but a quality mark such as “14K” must be true and accurate within the prescribed tolerances, applied as the law prescribes and accompanied by a Canadian trademark (unless the piece is hallmarked under UK law or accurately marked under another country’s law). Advertising claims must be factual too. So product pages repeat what the piece is stamped, as you confirm it — never “solid gold” the stamp does not say.
Source: Competition Bureau Canada — Precious metals marking — checked
Collections, care notes, the request form and its confirmation all exist in French — written, then reviewed before launch.
The site never adds a grade, a carat weight, an origin or a value you have not stated. Lab reports and appraisals appear only as you provide them, and nothing on a page reads as a guarantee of quality.
Recommended
Prices in CAD, plus applicable taxes. What’s included is agreed in writing before any work starts.
One site, two languages, one action that actually completes.
fromC$899
The site, plus the profiles that keep contradicting it.
fromC$1,499
Questions
Something else? Write to [email protected].
An online store is its own project — inventory, payments, shipping and returns. The site can link to one you already run; if you want one built, we scope it separately, in writing.
Your choice. Some jewellers show prices on everyday pieces and invite a visit for the rest. Any price is yours, as you set it — we don’t invent ranges.
Only with their written permission for your website, kept on file. Otherwise we use your own photos, or a photographer’s you hold the licence for.
We can’t promise visits. We make the collections, the request form and the way in clearer, and measure directions, calls and requests, so you can see what the site actually does.
Tell us about your business and the one thing customers should be able to do. We reply with a next step — never a sales sequence.